june, 2020
Event Details
Theme: Transitioning to a New Customer and Organizational Dynamic Speaker: Brian Solis Global Innovation Evangelist Salesforce Abstract: We are now entering the Novel Economy and witnessing the rise of a new generation
Event Details
Theme:
Transitioning to a New Customer and Organizational Dynamic
Speaker:
Brian Solis
Global Innovation Evangelist
Salesforce
Abstract:
We are now entering the Novel Economy and witnessing the rise of a new generation of customer and employee, Generation-Novel or Gen-N. In this engaging session, world-renowned digital anthropologist, keynote speaker and best-selling author Brian Solis will deliver fresh perspectives on the customer evolution.
Key Take-Aways:
- Examples of how COVID-19 changed the course of humanity and consumerism
- Insight into how the Novel Economy changes our trajectory and how this “new normal” breaks out into 3 phases of action over the next 36 months
- Key findings on why data pre-March 1st 2020 is irrelevant and how data-driven empathy will lead to newfound innovation to engage Gen-N
- A framework for navigating the Novel Economy and building a more relevant, disruption-proof digital business
Note: The 30-minute presentation will be followed by a 15-minute, interactive, virtual roundtable discussion, exclusively for Customer Engagement Leadership Council members and associate members.
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Time
(Wednesday) 11:00 am - 11:45 am EDT